[This post about my trip to the Bud Light Brewery in Houston is sponsored by Bud Light but the content and opinions expressed here are my own.]
A few week ago, I received an email invitation to visit the Bud Light Brewery in Houston. I am not going to lie, I almost ignored the email. After talking with the fiance and with my mom, I decided to reply and take a chance on taking the trip up to Houston for this event.
My experience was one that I cannot even describe. My whole opinion out Bud Light and about Anheuser-Busch changed after my trip. I wasn’t sure if I wanted to write about my experience in the brewery or about the people who work there, so I decided to write about both.
Anheuser-Busch Brewery tours in Houston wind through a jungle of stainless steel tanks the size of railroad cars engulfed in a mechanical roar.
Anheuser-Busch began in 1852 in St. Louis, Mo., and bought their first Texas brewery in downtown Houston in 1893. The company’s fourth oldest brewery in the U.S. opened on the east side of Houston in 1966. For three years it also operated a theme park and hospitality room at the site. After a 19-year absence, the brewery tours (minus the park) began again in 2015.
Our tour guide answered every question we had as we walked through the brewing process from the automated control room to the outrageously noisy bottling line. At the Finishing Room, he filled a glass from a secondary fermentation tank. The clear Bud Light tasted overly carbonated, which he said would diminish during bottling. It was interesting to note that Adolphus Busch added “beechwood aging” to Budweiser to add carbonation, not flavor.
There were a group of employees taking the tour with us. When we went to sit down for a dinner curated by Hugo’s, we were seated among some of these employees. They made an announcement that they wanted to share their new promotional material with us. To my surprise, all the people seated among us are a part of their new campaigns. Regular, well-to-do people who work hard for everything they have. I wanted to cry when I realized the cute lady from El Salvador seated next to me was in the new commercial.
Bud Light is brewed in Texas, by Texans, for Texans. And their new campaign shows you how true this is. It also shows the real heart of Texas being in how diverse this country…I mean state… really is. ;)
They are so proud that Bud Light has been brewed in Texas, by Texans, for Texans since 1982 and this new campaign is a true spotlight to the men and women behind America’s most popular light lager. Check out the new campaign in both English and Spanish below!
I am floored with how awesome the Bud Light brewery experience once. Thank you so much to Bud Light for inviting me to Houston to tour the facility and visit with people who are so proud to work for your company. I learned so much and can’t wait to be back!
The Anheuser-Busch Brewery is off I-10 at 775 Gellhorn Dr. in eastern Houston. For a schedule of tours, go to www.budweisertours.com. The Tap Room opens from 10 AM to 6 PM.
What is your favorite beer?
Have you been to a brewery before?
What do you think of my Bud Light experience?
